May 2010 Non-Commissioned Sales Pro Of The Month Named By Frank Myers Auto Maxx

Used Car Sales Professional in the Triad

Frank Myers Auto Awards The Big Prize in Winston-Salem, NC

Frank Myers Auto Maxx in Winston-Salem, NC has named Bruno Ricena as “Non-Commissioned Sales Pro of the Month” for May of 2010.

Recina is a Certified Non-Commissioned Sales Pro at the used car dealership. Hailing originally from New York, Recina is excited and passionate about helping folks drive home in the car of their dreams. His enthusiasm about his career of choice is evident in everything he does. Bruno likes to build strong customer relationships that last. He immediately puts new customers at ease with his big smile and respectfully puts his customers first by listening and gaining a thorough understanding of their needs. He brings to the dealership a youthful energy that is sure to attract his fair share of new friends and clients.

Frank Myers Auto Maxx is located at 4200 North Patterson Avenue in Winston Salem, NC. For more information, contact Bruno Ricena at 336-767-3432 or visit https://www.frankmyersauto.com/

Winston-Salem, NC Used Car Dealer Discovers Unique Way Of Getting Vehicles

Nicer, newer Certified Pre-Owned

"You could drive home in a nicer, newer vehicle today," says a Winston-Salem, NC used car dealer.

WINSTON SALEM – Good news for people who are tired of their ride: Frank Myers Auto Maxx needs used cars and is willing to do just about anything to get them…including eliminating the remaining payments on your current lease or loan.

Dealers nationwide have experienced a spike in sales recently, but the manufacturers have slowed production to a near standstill and President Obama’s Cash For Clunkers program removed 690,000 vehicles from the road. This all means there are not enough vehicles “for sale” right now to keep up the current sales pace. One local car dealer, Tracy Myers from Frank Myers Auto Maxx, invented a unique solution to the problem.

“Our business can’t afford to wait for this problem to run its course. We need to keep selling cars this month. But with only a 56-day supply on-hand nationally, we need to do something pretty drastic. There are thousands of people in this town who want a nicer, newer car but are still making payments. Then there’s me, who needs used cars. So…how about I handle the remaining payments and you get a better car right now?”

This unusual proposal makes sense because rather than removing a car from the inventory at the time of purchase, you actually replenish the supply when you trade in. Myers says that each transaction has a unique “Inventory Footprint” with some transactions resulting in -1, some in 0, and some in +1. According to Myers, “This month we’re looking for 0’s and +1’s, which means we’ll we’ll pay off your loan or lease early, just so we can keep our inventory from running dry. All you have to do is buy ANY Certified pre-owned vehicle.”

How Long Will This Last?

When asked about timing, Myers explained, “This problem should only last about a month. I expect the supply to level out by July as the manufacturers pick up the pace and other dealers’ sales slow down. But we only have 12 months in a year, and I’m not willing to go dark for one of them.”

Automotive experts indicate that this inventory correction could last anywhere between 10 and 45 days. The offer to eliminate the remaining payments on your loan or lease is good until June 30, 2010 or until the inventory supply returns…whichever comes first.

Trader’s Market?

“It’s a lot like a perfect storm,” says Myers. “Nobody could have predicted it, and it only comes around every 10 or 15 years. Suppliers have been slowing down consistently over the past few years. But nobody expected so many sales to be made so quickly in the first part of 2010. Until it’s resolved, this ‘perfect storm’ creates what’s known as a ‘Trader’s Market’ which places upward pressure on the value of your trade. That extra value gives me the leverage I need to negotiate favorable terms with your original bank.”

The Banks Want Out

To make the timing even better, it seems that some banks are anxious to eliminate loans made between two and five years ago. “There was a lending frenzy during that time that caused many banks to make deals they wish they wouldn’t have made (now known as toxic assets). Now they’re trying to clean their books up…and many are more than happy to be finished with loans that aren’t yet paid off. This works in your favor.”

“It truly is a good opportunity for all involved: the bank gets their money, I get the inventory I need, and you get the nicer, newer Certified car you want. There are no losers in this deal!” trumpeted Myers.

People Over Credit Profiles

“At most dealerships, the credit score matters more than the person. But our relationships with many flexible lenders allows us to match your credit application with the lender most likely to approve you…a bank that will take the person into consideration, not just the credit score. Heck, just looking at the credit scores is what got us into this mess in the first place. It’s high time to put the person first, in my opinion. That’s how we operate here.”

What Next?

Myers expects a heavy response to this offer, so please call ahead and make an appointment to have your current loan or lease evaluated. Walk-ins will be accepted, though may require a short wait. If lines are busy, please keep calling.

Please call Ashley Bennett, our Family Ambassador, at (888) 587-4430 or visit Frank Myers Auto Maxx at 4200 North Patterson Avenue in Winston-Salem, NC right away. You can also visit their website at https://www.frankmyersauto.com

ASK TRACY:

Q: Who is this right for?

A: This is good for anyone who is currently making a car payment but would like to switch to a nicer, newer car and stop making his or her current payments.

Q: Will there be a negative impact on my credit score?

A: No. Your current lease or loan will be paid off and there will be no negative consequences. If anything, it could help your score.

Q: What will my new payment be?

A: That depends on what car you choose next. Often we can keep your payment the same and sometimes the payment is actually a bit lower.

Q: How much will I need for a down payment?

A: There is no fee for us to evaluate your trade-in and eliminate your payments. And many of the banks we work with offer no to low down payment options. Plus my Transparent Trade Appraisal Process means you’ll receive a fair, accurate and complete evaluation of your current vehicle and situation, with no pressure. You’ll be able to make an intelligent decision with all the facts.

Q: Do I have to have good credit?

A: Good credit makes it easier on us…but we really need cars right now. So please bring in your car so we can have a chance at eliminating your payments no matter what your credit is like. My EVERYBODY RIDES Program is designed to help you get approved even if you’ve made mistakes in the past.

Q: What if my car is paid off?

A: Even better. Your car may be worth more right now than it has been in the past. So trading in right now could be a wise investment. This is the perfect timing. And anybody who trades in a car that’s already paid off will receive a $1000 voucher to be used toward the price of any Certified vehicle or toward your down payment.

Frank Myers Auto Presents: “Beat The Dealer” – May 2010

Q: “Are there tricks of the trade that will help me get the most for my trade-in when shopping for a new used car?”

A: “Even though it’s a great question, there aren’t many tricks that I can share with you. There is, however, something that many consumers don’t know but can take advantage of. Many consumers do not realize that states often offer a tax credit when they trade in vehicle. For example, if you purchased a $10,000 vehicle in a state with a 6% sales tax and you did NOT have a trade-in, the sales tax would be $600 ($10,000 x 6%).

If the state allowed for a tax credit for trade-in’s AND you traded in a used vehicle worth $5,000 against this $10,000 vehicle, your tax liability would be calculated like this:

$10,000 Price of new vehicle
– $5,000 Value of trade-in
= $5,000 Price used to calculate sales tax

The 6% tax would then be calculated on the $5,000 and NOT the full $10,000! This means you would pay $300 in tax instead of paying $600. A savings for you of 50%!

It’s particularly important to consider the sales tax credit if you are thinking of selling your car privately. In the above example, you would have had to sell your vehicle for more money just to “break even.” If you factor in the expense of advertising the vehicle and the value of your own time, your break even point becomes even higher. The lesson to be learned? Don’t lose money by selling it yourself. By trading the vehicle in, you can avoid the hassle of selling it yourself AND you could pay less tax… a real “win-win” situation if ever there was one!

Wondering what YOUR trade-in is really worth? Check out our 100% FREE online trade evaluation! As always, you have nothing to lose and lots to gain!

ABOUT THE AUTHOR – Tracy Myers has spent the past 15+ years trying to change the landscape of the car business and the bruised reputation of car salespeople all over the country. He is the owner of Frank Myers Auto Maxx in Winston-Salem, NC. He is a Certified Master Dealer, the National Quality Dealer of the Year, one of top 28 dealerships in the Nation, and one of the top 3 dealerships to work for in the United States. He is the author of “Eight Keys to a Better Car Deal” and the best selling book “Car Buying Secrets Exposed – The Dirty Little Secrets of a Used Car Dealer”, available at Amazon.com. Tracy is a Christian business owner whose goal is to run his business “By The Book.” Contact the Author: tracy@frankmyersauto.com

*portions of this blog post was taken from Galves Auto Price List blog.

Frank Myers Auto Announces Record-Breaking Month

WINSTON SALEM, North Carolina—Frank Myers Auto Maxx today announced an all-time sales record for both the first quarter of the year and for the month of April as the car dealership has clearly connected with car buyers across the state of North Carolina and the country.

The announcement was made from the floor of the Benton Convention Center where the company also announced a partnership with GMAC SmartAuction.

In April, the dealership was up 26.1 percent versus one year ago, marking the eighth consecutive month of year-over-year gains for Frank Myers Auto. And for the quarter, the dealership outpaced the previous record which was the first quarter of 2005. These gains indicate that April marks the dealerships emergence as one of America’s best-selling used car dealerships. Some of the best selling vehicles at the dealership include the Camry, Accord, Altima, Fusion, and Chevy Malibu. “It’s gratifying to announce these strong results in an economy and a job market that’s still struggling,” said Tracy Myers, owner of Frank Myers Auto Maxx. “We’re confident that the popularity of our free Lifetime Engine Warranty and our Everybody Rides program will allow us to sustain this strong sales momentum.”

2010 Kia Forte Arrives At Frank Myers Auto Maxx

On the heels of announcing an arrival of 2009 Kia Souls, Frank Myers Auto Maxx in Winston-Salem, NC today introduced the arrival of 2010 Kia Fortes. Forte blends Kia’s exciting new design direction under the direction of Peter Schreyer, Kia Motors’ chief design officer. The 2010 Kia Forte went on sale in North America in early summer of 2009.

“Kia Motors’ product line has always excited our customer base and the Forte compact sedan is another head turner,” said Tracy Myers, owner of Frank Myers Auto Maxx. “The Forte is an aggressively stylish blend of comfort and practicality – and with a host of standard features it provides the great quality and value that consumers have come to expect from Kia vehicles.”

With stylish and aggressive design cues, the new Forte firmly establishes itself as a strong contender in its segment. With a bold look set apart by crisp lines, swept-back headlamps and a sleek profile, Forte exudes a confident stance that conveys motion both while cruising the highway and parked in the driveway.

Like all Certified vehicles from Frank Myers Auto Maxx, any Certified 2010 Kia Forte is covered by their Lifetime Engine warranty program, which offers the best used car warranty in the industry.

At any given time, Frank Myers Auto Maxx can offer any of the dynamic and diverse product line of 11 Kia vehicles to meet the needs of all lifestyles. The 2009 vehicle line features the functional Rondo CUV and award-winning Sedona minivan along with a wide variety of popular passenger cars, including the refined Amanti full-size sedan, purposeful Optima midsize sedan, versatile and compact Spectra and Spectra5, and sporty yet fuel-efficient Rio and Rio5 subcompacts. The vehicle line also features the affordably luxurious Borrego, rugged Sorento and value-packed Sportage SUVs. The 2010 Soul will further complement the lineup when it arrives in dealerships this spring.